I Gotta Ask with Annie F. Downs

Annie F. Downs' TV debut — a six-episode roundtable show where friends, experts, and celebrities dig into the hard stuff (faith, money, grief, dating, fear) around one table. I designed the on-air graphics package [confirm scope: main title sequence, lower thirds / name plates, topic cards, transitions, end cards].

IMPACT (THE TL;DR)

3,200

3,200

3,200

hours across NBC’s platforms

hours across NBC’s platforms

116

116

116

events in a single experience

events in a single experience

Year

2026

Scope

Brand, Motion

Live project

The graphics had to match the tone of the conversation — warm, personal, candid — inviting people toward the table instead of putting a glossy streaming wall in front of it.

What started as a rough sketch turned into one of our proudest blooms. Here’s how we made it happen from inception to completion.

Have a project?

Or a vague idea and a deadline? Both work.